Understanding Podcast Download Numbers: What’s a Good Benchmark?

In the ever-evolving world of podcasting, staying ahead of the curve is crucial for success. Whether you're an aspiring podcaster or an established entrepreneur, finding the right resources can make all the difference. Here, we present a curated list of ten influential podcasts that cater to a diverse range of podcasting needs, from growth strategies to business branding. Dive into these podcasts to discover actionable insights, expert interviews, and innovative ideas that can transform your podcasting journey.

1. Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Psychology for Business Growth

Hosted by Courtney Elmer

Insider Secrets to a Top 100 Podcast with Courtney Elmer offers an insightful approach to podcasting, targeting business owners and aspiring thought leaders who aim to break free from the confines of low download numbers. Hosted by Courtney Elmer, a renowned figure in the podcasting world, this podcast merges the science of human behavior with strategic advice to help listeners create compelling content that positions them as authorities in their niches. Each episode is crafted to provide actionable insights, drawing from over 15,000 hours of study and featuring a blend of guest interviews, coaching, and listener Q&A. The podcast has established itself as a must-listen for those looking to transform their podcasting efforts into measurable business growth.

Why Pitch? This podcast is an ideal platform for guest appearances due to its focus on providing value and strategic insights to its audience, making it a fertile ground for experts to share their wisdom. The host, Courtney Elmer, is a recognized authority in the field, offering guests the opportunity to associate with a reputable brand known for its excellence in podcasting. With a track record of featuring prominent figures like Jordan Harbinger and Hal Elrod, the podcast attracts a discerning audience eager for real-world strategies and advice. By pitching to this podcast, potential guests can tap into a dedicated listener base seeking actionable knowledge to elevate their own podcasting or business endeavors.

Ideal Guests: The ideal guest for Insider Secrets to a Top 100 Podcast would be someone who has demonstrated expertise in podcasting or business growth, ready to share transformative strategies that resonate with an audience eager for results. This guest could be a successful podcaster who has navigated the challenges of launching and maintaining a top-ranking show, offering firsthand insights. Alternatively, a business leader with experience in utilizing podcasting as a tool for brand building and lead generation would fit seamlessly into the show's content framework. Guests should possess a dynamic presence and the ability to communicate complex ideas in an engaging, accessible manner, ensuring they can contribute meaningfully to the podcast's goal of providing exceptional value.

Why We Love It: Listeners love Insider Secrets to a Top 100 Podcast because it combines cutting-edge podcasting strategies with psychological insights, distinguishing it from other shows that offer more generic advice. The host, Courtney Elmer, brings a wealth of experience and a genuine passion for helping podcasters succeed, creating a supportive community environment. The show features a diverse range of expert guests, each contributing unique perspectives that enrich the listener experience and provide actionable takeaways. Fans appreciate the podcast's commitment to delivering content that not only informs but also inspires, empowering them to take decisive steps toward podcasting success.

2. Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform

Hosted by Kim Stewart

Book Marketing Mania - Start a Podcast, Guest on Podcasts, Grow Your Author Platform, hosted by Kim Stewart, is a podcast dedicated to helping nonfiction authors expand their reach through the power of podcasting. As a Christian entrepreneur and seasoned podcast coach, Kim Stewart provides invaluable insights on leveraging podcasting to build an author platform, effectively market books, and honor one's message and time. The podcast offers strategies for both hosting and guesting on podcasts, ensuring authors can engage with new audiences before and after their book releases. With a focus on stewardship and faith, the podcast creates a unique space for authors to share their journeys and connect with like-minded individuals.

Why Pitch? Book Marketing Mania is an excellent platform for authors and entrepreneurs seeking to expand their reach and connect with a targeted audience eager to learn about effective marketing strategies. Kim Stewart's expertise in podcast coaching offers valuable insights for potential guests looking to grow their platforms and share their stories in an impactful way. The podcast's focus on Christian entrepreneurship provides a unique angle for guests who align with faith-based missions and want to discuss their experiences within this niche community. Additionally, with its emphasis on both hosting and guesting, this podcast presents a comprehensive opportunity for guests to explore various facets of podcasting and its benefits for authors.

Ideal Guests: The ideal guest for Book Marketing Mania would be a nonfiction author who has successfully utilized podcasting to grow their audience and author platform. Guests who are Christian entrepreneurs and align with faith-based missions would find a welcoming and supportive environment to discuss their journeys. Additionally, individuals with experience in podcast coaching or marketing strategies for authors would bring valuable insights to the podcast's audience. Guests who have published works that focus on themes of stewardship, faith, and community engagement would seamlessly integrate into the podcast's core values and content.

Why We Love It: We love Book Marketing Mania because it offers a unique blend of practical marketing advice and faith-based values, creating a supportive space for authors to explore new avenues of engagement. Kim Stewart's passion for helping nonfiction authors shines through in her insightful and encouraging episodes, making the podcast an invaluable resource for anyone looking to expand their reach. The podcast's focus on both hosting and guesting provides a well-rounded perspective on the podcasting world, appealing to a wide range of listeners. By consistently delivering content that honors God and respects the time of authors, Book Marketing Mania stands out as a thoughtful and inspiring podcast in the literary community.

3. How To Start, Grow and Monetise Your Podcast

Hosted by James Burtt and Alex Chisnall

"How To Start, Grow and Monetise Your Podcast" is your ultimate guide to transforming podcast ideas into thriving brands and income streams. Hosted by podcasting maestros James Burtt and Alex Chisnall, this podcast shares invaluable insights from over 400 successful podcast launches. Each episode unravels practical steps and strategies for podcast equipment selection, content creation, audience expansion, and brand monetization. Ideal for entrepreneurs and content creators, the show provides a comprehensive approach to profitable podcasting, accessible on platforms like Apple Podcasts, Spotify, and YouTube.

Why Pitch? "How To Start, Grow and Monetise Your Podcast" is an excellent platform for guest appearances due to its dedicated audience eager for expert insights into podcasting success. With its focus on actionable advice, guests can share their unique experiences and strategies, adding value to the podcast's mission of empowering content creators. The podcast's vast reach across major streaming platforms ensures that guest appearances will attract significant visibility and engagement. Moreover, the dynamic hosting by James Burtt and Alex Chisnall fosters a vibrant and engaging environment, making it an ideal setting for industry experts to share their insights.

Ideal Guests: The ideal guest for "How To Start, Grow and Monetise Your Podcast" is someone with a rich background in the podcasting industry or related fields such as digital marketing, content strategy, or media production. They should bring fresh perspectives and innovative ideas on podcast growth, monetization, or audience engagement. Entrepreneurs who have successfully leveraged podcasting to expand their brand or experts in podcast SEO and discoverability would also be invaluable. Ultimately, guests who can provide practical advice and real-world examples that resonate with the show's audience are perfect fits.

Why We Love It: We love "How To Start, Grow and Monetise Your Podcast" for its commitment to providing listeners with high-quality, actionable insights that can significantly enhance their podcasting journey. The expertise of hosts James Burtt and Alex Chisnall, coupled with their engaging presentation style, makes each episode a treasure trove of valuable information. The podcast's focus on both immediate and long-term podcasting strategies ensures that listeners are well-equipped to sustain and grow their shows. With its dedication to fostering a supportive community through the Pod School platform, this podcast is a beacon of inspiration and empowerment for aspiring podcasters.

4. Buzzcast

Hosted by the Buzzsprout Team

Buzzcast, hosted by the insightful team at Buzzsprout, is a podcasting roundtable that provides listeners with authoritative updates on the podcasting world. With discussions on current events, podcasting strategies, and the latest tools, Buzzcast caters to both budding podcasters and seasoned professionals. The show dives into listener questions through their Customer Support mailbag, offering tailored advice and solutions. If you're passionate about staying ahead in the podcasting industry, Buzzcast is your go-to source for reliable information and expert insights.

Why Pitch? Buzzcast is an ideal platform for guest appearances due to its wide reach and reputation in the podcasting community. With a focus on current trends and listener engagement, guests have the opportunity to discuss innovative ideas and strategies in a dynamic environment. The podcast's format allows for in-depth conversations, making it perfect for guests who wish to share their expertise and insights on podcasting. Furthermore, Buzzcast's loyal audience is always eager to learn, ensuring that guest appearances will be both impactful and memorable.

Ideal Guests: The ideal guest for Buzzcast is someone with a deep understanding and experience in the podcasting realm, capable of sharing strategies and insights. A guest who is innovative and has contributed to the evolution of podcasting tools or methods would be a perfect fit. Buzzcast welcomes experts who can offer practical advice and solutions to the common challenges faced by podcasters. Additionally, individuals who are engaging storytellers and can captivate the audience while discussing complex topics will resonate well with the Buzzcast listeners.

Why We Love It: We love Buzzcast because it consistently delivers high-quality content that is both informative and engaging for podcast enthusiasts. The hosts at Buzzsprout bring a wealth of knowledge and a genuine passion for podcasting, creating an authentic and enjoyable listening experience. Buzzcast's commitment to keeping its listeners informed about the latest industry trends and tools is unparalleled, making it an invaluable resource. The interactive nature of the podcast, through listener questions and feedback, ensures that the content is always relevant and responsive to its audience's needs.

5. Podcasting Insights with The Podmaster: growth advice for people and brands

Hosted by Neal Veglio

"Podcasting Insights with The Podmaster: growth advice for people and brands," hosted by the experienced Neal Veglio, is a treasure trove for both budding and established podcasters looking to enhance their reach and impact. Each episode delves into the intricacies of podcasting, offering actionable insights to help listeners avoid the common pitfalls and achieve 'podmastery.' Neal's journey from radio to podcasting provides a unique perspective, making his advice both relatable and invaluable for those wanting to build a loyal audience. The podcast promises to guide you through the challenges of the medium, ensuring you stand out in the saturated world of podcasting.

Why Pitch? This podcast is an ideal platform for guest appearances as it targets a growing industry with a wide audience eager for expert advice. Neal Veglio's reputation and vast experience make it a credible source for listeners seeking to enhance their podcasting skills. A guest spot on the show would allow you to share your expertise with a highly engaged audience, providing value while also increasing your visibility in the podcasting community. Moreover, the podcast’s focus on growth and problem-solving presents an excellent opportunity for guests to offer fresh insights and connect with a community striving for excellence.

Ideal Guests: The ideal guest for "Podcasting Insights with The Podmaster" would be someone who has successfully navigated the podcasting world and can offer unique perspectives on overcoming industry challenges. This person should possess a deep understanding of both the technical and creative aspects of podcasting, and be able to share relatable experiences and practical advice. A guest who has innovatively grown their audience or who can discuss emerging trends would resonate well with the podcast's audience. Moreover, guests who can engage in meaningful discussions about branding, marketing, and audience retention would be highly valuable to listeners.

Why We Love It: We love "Podcasting Insights with The Podmaster" for its comprehensive approach to addressing the multifaceted challenges of podcasting, making it an essential listen for anyone in the field. Neal Veglio's seasoned expertise, coupled with his engaging storytelling, keeps listeners informed and entertained, ensuring that each episode is both educational and enjoyable. The podcast's focus on practical advice and real-world applications sets it apart, offering listeners tangible steps to improve their podcasting endeavors. Furthermore, the show's commitment to fostering a supportive community where podcasters can learn and grow together is truly inspiring.

6. The How To Podcast Series - Revolving Guest Co-Hosts, Podcast Tips and A Community for Podcasters

Hosted by Dave Campbell

The How To Podcast Series, hosted by Dave Campbell, is a comprehensive guide to mastering the art of podcasting. This podcast offers a wealth of knowledge through solo, co-hosted, and mini episodes, covering essential topics like launching a podcast, growing an audience, and optimizing audio quality. With a focus on community, the series encourages podcasters to connect and share their journeys, ensuring no one has to podcast alone. From beginners to seasoned podcasters, the actionable advice provided aims to elevate shows to new heights.

Why Pitch? This podcast is an ideal platform for potential guests due to its rich content centered around practical podcasting tips and techniques. As it frequently invites expert co-hosts, like Caroline Hull, who bring unique insights from diverse backgrounds, guests can share their own experiences and strategies with a receptive audience. The series' focus on community engagement presents an opportunity for guests to connect with a broad listener base and potentially gain new followers. Additionally, the podcast's emphasis on a holistic approach to podcasting strategy aligns perfectly with guests who have innovative ideas and fresh perspectives to offer.

Ideal Guests: The ideal guest for The How To Podcast Series would be someone with a background in podcasting or a related field, who can provide valuable insights into the nuances of the industry. A guest with a unique journey, similar to that of Caroline Hull, who transitioned from a different career path into podcasting, would resonate well with the audience. Individuals with expertise in marketing, SEO, or community building could offer actionable advice that complements the podcast's existing content. Moreover, guests who are passionate about sharing their personal stories and strategies for success in podcasting would fit seamlessly into the show's format.

Why We Love It: We love The How To Podcast Series because it serves as a beacon of knowledge for both new and experienced podcasters. Dave Campbell's engaging hosting style, combined with the series' diverse range of topics, ensures that listeners can continuously learn and grow. The podcast's emphasis on building a supportive community resonates with listeners who value collaboration and shared experiences. Additionally, its commitment to delivering actionable advice and practical tips makes it an invaluable resource for anyone looking to elevate their podcasting journey.

7. The Podcast Podcast from TruStory FM

Hosted by the TruStory FM Team

The Podcast Podcast from TruStory FM is a riveting exploration into the thriving podcast industry, offering insights into what it takes to succeed in this dynamic field. Hosted by the knowledgeable team at TruStory FM, the show delves into the business side of podcasting, covering everything from directory consolidation to monetization strategies. With expert interviews and advice from successful podcasters, listeners gain valuable knowledge whether they're seasoned veterans or just starting their podcasting journey. Each episode is a treasure trove of information designed to equip listeners with the tools needed to navigate the podcasting world effectively.

Why Pitch? Pitching a guest spot on The Podcast Podcast is an excellent opportunity for individuals looking to share their expertise with a rapidly growing and engaged audience. The show's focus on the business side of podcasting means it attracts listeners who are deeply invested in the industry's trends and challenges. A guest appearance on this influential platform can significantly enhance one's visibility and establish authority within the podcasting community. The hosts' willingness to explore diverse perspectives makes it a fertile ground for thought leadership and innovative ideas.

Ideal Guests: An ideal guest for The Podcast Podcast would be a seasoned podcaster or industry expert with a wealth of experience in navigating the complexities of the podcasting landscape. They should possess a deep understanding of the latest trends, challenges, and opportunities within the industry, offering valuable insights to the show's audience. Additionally, professionals involved in podcast monetization, advertising strategies, or technological advancements in podcasting would provide enriching content. Such guests can engage the audience with practical advice and thought-provoking discussions, making the podcast a must-listen for anyone interested in podcasting.

Why We Love It: We love The Podcast Podcast because it consistently delivers insightful and practical knowledge that empowers podcasters at every level. Its commitment to exploring the business intricacies of podcasting ensures that listeners are always ahead of the curve in this fast-evolving industry. The engaging dialogue between hosts and guests fosters a sense of community, encouraging listeners to actively participate in the conversation. Moreover, the podcast's ability to dissect complex topics into digestible and actionable insights makes it an indispensable resource for anyone passionate about podcasting.

8. Smarter Podcasting: Making Podcasts Better

Hosted by Niall Mackay

"Smarter Podcasting: Making Podcasts Better" is a comprehensive podcast hosted by Niall Mackay, known as The Podcast Guy, who is also the founder of Seven Million Bikes Podcasts. This insightful podcast aims to empower both aspiring and established podcasters by sharing Niall's wealth of experience in producing, editing, and hosting shows across various genres. Listeners can expect to learn valuable strategies for creating, publishing, and growing their podcasts, making it an invaluable resource for anyone in the podcasting world. With practical tips and success stories, Niall ensures that each episode delivers actionable insights tailored to help podcasters thrive.

Why Pitch? "Smarter Podcasting: Making Podcasts Better" would be an excellent choice for guest appearances due to its focus on providing actionable advice to a dedicated audience of podcasters. The show's commitment to helping individuals and businesses enhance their podcasting endeavors makes it a suitable platform for guests who can provide expert knowledge or unique insights into the industry. Additionally, the podcast's established reputation and loyal listener base offer a great opportunity for guests to share their expertise while reaching a targeted and engaged audience. Being featured on this podcast would allow guests to connect with aspiring podcasters who are eager to learn from seasoned professionals.

Ideal Guests: The ideal guest for "Smarter Podcasting" would be someone with a strong background in podcasting or media, who can share their unique experiences and insights with Niall’s audience. Experts in podcast marketing, audio production, or storytelling would provide immense value by offering specialized knowledge that complements the show’s mission. Guests who have successfully launched and grown their own podcasts or have contributed significantly to the podcasting industry would resonate well with the listeners. Moreover, individuals who can share personal anecdotes and practical advice on overcoming challenges in podcasting would be a perfect fit for engaging and informative conversations.

Why We Love It: Listeners love "Smarter Podcasting: Making Podcasts Better" for its engaging content and Niall Mackay’s approachable style, which makes complex podcasting concepts easily understandable. The podcast stands out for its commitment to providing consistent value through practical tips and real-world success stories, making it a trusted source of information for both new and seasoned podcasters. Fans appreciate the host's genuine passion for helping others succeed in the podcasting world, which is evident in each carefully curated episode. The community-driven approach and accessibility of the show foster a welcoming environment that encourages learning and growth, earning it a special place in the hearts of its audience.

9. The Lazy Girl's Guide to Podcasting: Podcasting Tips for How to Start and Run a Podcast

Hosted by Verity Sangan

"The Lazy Girl's Guide to Podcasting" is a comprehensive resource for aspiring podcasters seeking actionable, no-nonsense advice on launching and maintaining a successful podcast. Hosted by Verity Sangan, the podcast delves into essential topics such as equipment selection, platform promotion, and content creation strategies. Listeners can expect bite-sized, easy-to-understand tips designed to simplify the podcasting journey and help avoid common pitfalls. The show's charm lies in its ability to provide straightforward guidance, ensuring that even the most overwhelmed beginners can find their footing in the podcasting world.

Why Pitch? This podcast is an excellent candidate for guest appearances because of its strategic focus on providing practical podcasting advice that resonates with a wide audience. With Verity Sangan's approachable and insightful hosting style, guests can easily engage in meaningful conversations that add value to the listener's experience. The show's commitment to demystifying the podcasting process ensures that guest experts can share their unique insights and elevate the dialogue further. Moreover, the podcast's established audience, eager to learn from seasoned professionals, offers guests the opportunity to connect with dedicated listeners.

Ideal Guests: The ideal guest for "The Lazy Girl's Guide to Podcasting" is someone with a wealth of experience in the podcasting industry, particularly in areas such as marketing, content creation, or technical know-how. They should be able to share actionable insights and tips that align with the podcast's mission of simplifying the podcasting journey for beginners. Additionally, guests with a knack for storytelling and the ability to break down complex ideas into digestible pieces will resonate well with the audience. Experts who have successfully navigated the challenges of podcasting and can offer real-world advice will be the perfect fit for the show.

Why We Love It: We love "The Lazy Girl's Guide to Podcasting" for its refreshing, no-frills approach to podcasting, making even the most daunting tasks seem manageable and approachable. Verity Sangan's candid and relatable style ensures that listeners feel supported and informed as they embark on their podcasting adventures. The podcast stands out for its commitment to providing clear, concise, and actionable advice, making it a must-listen for anyone looking to excel in the podcasting arena. Its dedication to fostering a supportive community of podcasters and helping them achieve their goals is truly commendable and inspiring.

10. Your Business Needs A Branded Podcast: B2B Podcasting

Hosted by Podknows Podcasting

"Your Business Needs A Branded Podcast: B2B Podcasting," hosted by Podknows Podcasting, is a comprehensive guide for businesses looking to integrate podcasting into their marketing strategies. This insightful show offers valuable guidance on creating branded podcasts that can strengthen trust and credibility with both existing and prospective clients. By addressing common myths and exploring the benefits of podcasting for lead generation, listeners are equipped with the essential knowledge needed to embark on their own podcasting journey. As part of the Podknows Podcasting network, this series serves as an invaluable resource for businesses aiming to enhance their marketing arsenal.

Why Pitch? As a potential guest, appearing on "Your Business Needs A Branded Podcast: B2B Podcasting" would provide a unique platform to share your insights and expertise in the growing field of branded podcasting. Given its focus on the future of marketing and lead generation, your participation would allow you to connect with an audience that values innovative marketing strategies and is eager to learn. The podcast's emphasis on debunking myths and providing actionable insights ensures that your contribution can make a significant impact on listeners seeking to enhance their business's marketing efforts. Moreover, the Podknows Podcasting network is a well-established brand, offering great exposure and credibility to guests who appear on the show.

Ideal Guests: The ideal guest for "Your Business Needs A Branded Podcast: B2B Podcasting" would be someone with a deep understanding of digital marketing and podcasting. This individual should possess experience in creating and leveraging branded podcasts for business growth, and be capable of sharing practical insights that listeners can implement. A successful guest should be well-versed in the latest trends and technologies in podcasting, capable of discussing the benefits of branded content in building audience trust. Furthermore, they should be able to articulate the importance of integrating podcasts into broader marketing strategies to drive engagement and lead generation.

Why We Love It: We love "Your Business Needs A Branded Podcast: B2B Podcasting" for its dedication to empowering businesses to harness the potential of branded podcasting. The show's informative approach and deep dives into the myths and realities of podcasting provide listeners with a clear understanding of its value as a marketing tool. By offering actionable strategies and expert insights, it ensures that businesses are well-equipped to create meaningful content that resonates with their audience. The engaging and insightful discussions make it a must-listen for anyone seeking to innovate their marketing efforts through the power of podcasting.

Conclusion

In conclusion, these ten podcasts represent a diverse and dynamic spectrum of podcasting expertise, offering invaluable insights for both aspiring and seasoned podcasters. Whether you're seeking to grow your audience, monetize your podcast, or leverage podcasting for business branding, these shows provide the knowledge and inspiration needed to succeed. By tuning into these podcasts, you'll gain access to a wealth of strategies, industry trends, and expert advice that can propel your podcasting journey to new heights. So, grab your headphones, dive into these episodes, and get ready to elevate your podcasting game!